| Audio Sensibility Cables |
| Making a Statement! Or, the Whole
Kit-n’-Kaboodle |
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August
2011 |

I have to first thank Ron Nagle, one of my
audiophile buddies and a fellow reviewer,
for starting the ball rolling. Sometime last
month I was thinking about what product I
should audition for my first Stereo Times
review? Then I received a serendipitous
email from Ron, saying he had received some
cables from a Canadian company named Audio
Sensibility, but that his reviewer’s plate
was full. He suggested I give them a listen.
As the reader will learn later, I owe Ron a
cold beer. After exchanging emails with a
gentleman named Steven Huang, there was a
package from the company at my front door
about a week later.
Steven Huang is the head honcho of Audio
Sensibility (hereinafter referred to as AS),
located in Toronto, Canada. In the early
1980s, Steven became interested in high end
audio while he was a university student, and
ended up buying an Oracle turntable and
Harbeth speakers. He still owned the Oracle
turntable until recently, having replaced it
with a TT Weights turntable. Along the way,
Steven became a passionate audiophile. He
holds a Bachelor’s degree in Chemical
Engineering and a Master’s degree in
Mechanical Engineering.
Steven started AS in 2009, as a response to
the burgeoning trend of online buying. He
wanted to sell online and pass the savings
directly to the audio consumer. The
company’s mission statement is clearly
stated on their website: Audio Sensibility's
goal is to provide the customer with the
best value in high end audio cables. Well,
if the statement is true, then they are
exactly the kind of audio products I’m most
interested in reviewing. Steven wanted to
sell cables made with OCC metals. OCC stands
for Ohno Continuous Casting, a process
developed and patented by Dr. Atsumi Ohno in
1986. Dr. Ohno’s work actually started in
the 1970s in response to the increasing
emphasis on the miniaturization of
electronics, especially in the field of
medicine. Ordinary crystal wire could not be
produced thin enough for medical
micro-surgery where instruments require very
thin/fine wire. OCC was developed to allow
wire to be cast in very thin gauges. OCC
wire has a much smoother surface than
ordinary crystal wire. Audio cables are a
happy byproduct of this innovative
technology.
So, the uninformed reader (like me) asks,
what is different about OCC copper and
silver, compared to regular oxygen free
copper and silver crystals? Well, I’m glad
you (I) asked. What Dr. Ohno developed is a
much larger crystal than an ordinary copper
or silver crystal. How big, you (I) ask?
Imagine an OCC crystal the size of Gulliver,
and an ordinary crystal the size of a
Lilliputian. Okay, you want numbers instead?
It’s like one OCC crystal is approximately
412 feet, while an ordinary crystal is less
than one tenth of an inch. With ordinary
crystals, there are a lot more gaps between
crystals, which tend to cause distortion. By
using a much larger crystal, say large
enough to make up the entire length and
width of a cable, the gaps are minimize and
theoretically results in lower distortion.
Dr. Ohno licenses his OCC process to a few
select companies: Furukawa and Sumitomo in
Japan, and Wan Lung in Taiwan. These
companies supply the wire to audio cable
companies who usually use OCC wire in their
higher priced or top of the line products.
Audioquest was one of the first audio cable
companies to use OCC metals in the late
1980s. All AS cables are manufactured with
OCC metals in their wire, regardless of
price.
I encourage readers who want to learn more
about this process and want additional
information on the type of materials used in
AS cables to visit the company’s website.
Besides, reading scientific papers loaded
with technical jargon makes my eyes glaze
over quicker than taking an Ambien. This is
a bit ironic because I majored in
Experimental Psychology as an undergraduate,
and have read or written a fair number of
research papers and technical abstracts.
Perhaps too much, for now I tend to lean in
the opposite direction.
Audio Sensibility offers a fairly
comprehensive line of audio cables at
different price points. Looking at their
price list, I would say that almost all of
the cables are well within the realm of
affordability for the average audiophile.
Steven sent me a sample from each of
the
company’s different price levels: a 1 meter
pair of Impact RCA interconnects ($129
retail photo right), an 8.2 ft/2.5 meter
pair of Testament single-wire speaker cables
($369 retail), and a 1.5 meter Statement S/PDIF
digital cable ($199 retail). Both the Impact
interconnects and Testament speaker cables
are constructed with OCC copper, while the
top of the line Statement digital
interconnect is constructed with OCC silver
wire and is uniquely shielded with four
layers of various quality materials, such as
carbon fiber. All AS cables are treated
cryogenically, either at a local cryogenic
facility or by Furutech (in the case of
connectors), and soldered with quality
Silver-Gold solder. All AS cables are CAIG
deoxoit treated and have directionality
arrows. Steven uses expensive Furutech plugs
and connectors, starting with his mid-level
cables and on up to the top of the line. Not
satisfied with commercial connector bodies,
Steven manufactures stainless steel bodies
to minimize vibration and provide excellent
electrical shielding which he uses for
Testament and higher cables. The company
provides a 30 day money-back guarantee, and
a 10 year transferrable warranty, which is
uncommon in the cable industry.
Steven suggested the cables should sound
good after a week of burn-in. I initially
listen to the cables for about two hours
after opening the box, and then played a CD
continuously for about a week before I began
the audition. I did not hear a difference
between the initial listening and during the
audition. Let me say that I have listened to
dozens of cable products in my audio systems
throughout the years, and in most instances
have not heard a change in sound. On the
rare occasion when I have heard a
difference, the change was slight and not
always for the better. On the most rare
occasion (perhaps 4 or 5 times), I have
heard a significant difference and always
for the better.
How do the AS cables sound? They sound like
music, rather than reproduced sound. They
present music in a smooth, organic and
natural way, very much like live music. The
AS cables have better cohesiveness to the
musical presentation unlike any other cable
I’ve tried, except when I heard cables made
with gold wire and which were insanely
expensive. With almost all other cables, I
try to determine how they affect the sound
of my audio equipment. With AS cables, I’m
hearing music as the performer intended. It
was hard to keep my reviewer’s hat on, as
all I wanted to do was play every CD in my
collection. But I did force myself and will
attempt to describe the sonic attributes of
these cables with several song selections.
The methodology I used was to replace my
existing cables by inserting one AS cable
(digital) or pair of cables one at a time.
While I heard changes with each replacement,
the greatest change was with all AS cables
in either my tube or solid state/digital
systems. There was a greater improvement
with my tube based equipment than with my
solid-state/digital gear.
I find that transparency and resolution
often go hand in hand, and AS cables have a
large amount of both, but not to the point
where those qualities become annoying. When
I close my eyes and listen with these
cables, I’m usually transported to the
recording venue or stage of a live concert.
I don’t hear any artificial treble
enhancement which presents music in a
“hyper-realism” fashion nor do the cables
make music electronic sounding. The AS
cables are cleaner and more transparent,
compared to my reference cables. It’s
analogous to dancers at a masquerade ball,
where the participants have their masks on
during the dance (my reference cables), and
then take them off after the dance (AS
cables).
On
The Decemberists, The Crane Wife [Capitol],
Colin Meloy’s voice sounds eerily real on
“Shankill Butchers,” as he sings about an
English murder tale in a modern baroque pop
manner. His voice sounds very natural and
the resolution of the AS cables allows me to
sense the recording environment of the
studio. Until now, I didn’t think cables
could affect dynamics the way a higher power
amplifier could over a lower power
amplifier. I stand corrected, on “Shankill
Butchers” Meloy start the song at medium
volume, and then proceeds to sing louder and
louder. The dynamic contrast was so wide
that I had to lower the gain. My reference
cables did not produce such a wide dynamic
contrast.
If you like rhythm and blues with a heavy
dose of pop, I recommend Amos Lee’s Amos
Lee [Blue Note 2005], and Supply and
Demand [Blue Note 2006]. The AS cables
have an ability to present low level detail
cleanly and naturally, and with no fanfare.
On the Amos Lee self titled album, the song
“Bottom of the Barrel,” a bass drum is
kicked and heard at a very low volume
several times in the first 30 seconds. It is
a subtle detail that is cleanly produced by
the AS cables. With my reference cables, I
couldn’t tell what was producing the sound,
as what I heard was muddy. With the AS
cables, imaging is not pinpoint, but
natural. By that I mean there is no
outlining of the body like a 3D cutout, but
a general image of a body occupying a
certain space, much like listening to a
singer at a live concert. By comparison with
my reference cables, the image outline of
the singer is more amorphous.
North Carolina’s Superchunk formed in 1989,
a good decade after the punk movement
ceased. Using punk as an influence, but
returning to catchy melodies and terrific
hooks, the group released several critically
acclaimed albums. Several major labels
wanted to sign them through the years, but
the band wanted to remain independent and
stuck to small indie labels.
After
more than twenty years together, 2010’s
Majesty Shredding [Merge Records MRG
380] contains several of the group’s
signature punk/pop masterpieces.
Unfortunately, the sonic quality is not up
to the musical quality of the album. Almost
all the songs on the album are compressed up
the wazoo, reducing most of the lyrics into
unintelligibility. And the record company
had the nerve to illustrate a vacuum tube on
the album cover. But with the AS cables,
there appears to be less distortion and
greater smoothness, compared to my reference
cables. Did the AS cables turned a turd into
chocolate bon-bons? Not exactly, but the
cables did create an illusion that you were
looking at bon-bons. Subtle vocal
inflections are presented better. Words are
smoother sounding and more understandable.
AS cables seems to be bringing out the best
in a mediocre recording.
The
Magic Hour by the Wynton Marsalis
Quartet [Blue Note 91717] is a terrific jazz
album, both musically and sonically. The
Audio Sensibility cables capture pitch,
tones and harmonics beautifully on this
excellent recording. On “Feeling of Jazz,”
with guest vocalist Dianne Reeves, I can
hear her shaping the notes in perfect pitch
as she is singing the lyrics. Sibilance is
natural and not exaggerated. The tonal
colors are vivid, and harmonic overtones are
rich. Everything sounds natural and I
couldn’t ask for anything more from
reproduced sound in this area. Decay of
musical notes has a slight roundness, just
like in live music. These cables do not
produce very crisp notes, nor do they
produce sharp and super fast transients.
Some listeners may prefer a more incisive
presentation, and that’s fine, it’s a matter
of taste. I just like reproduced music to
sound more like live music, and that’s what
these cables do for me.
Leonard
Bernstein’s interpretation of Grieg’s
Peer Gynt [Sony Classical] is dynamic
and the pacing is very good. The tempo and
wide dynamics are quite evident in “In the
Hall of the Mountain King” with the
orchestra starting with a very low volume,
and slowly playing louder and louder until
culminating in a crescendo. Violins sounded
sweet and silky, and not steely like cats
scratching against metal. Tonal balance is
quite good with these cables on this
recording. Closing my eyes, perspective is
mid-hall with the AS cables, while my
reference cables present a further back
soundstage.
In general, timing of rhythm and pace is
spot on with recordings that prominently
feature these musical qualities. Sound
staging (if it’s in the recording) is fairly
wide and deep, while channel separation is
very good. Vocal presence is very good to
excellent in many recordings. I get a sense
of “being there” in many instances. The AS
cables produce a beautiful layering of the
music, similar to live music. Steven
mentioned that the cables are warm sounding,
but to my ears they are relatively neutral,
but with a touch of warmth in the mid-range.
My reference cables are certainly warmer
sounding.
Steven also sent me a pair of his grounding
devices to attach to the binding posts of my
speakers, to try as a tweak. The grounding
devices are suppose to improve soundstaging
and low-level detail, but instead produce
some high and mid frequency grit that I
didn’t care for. Perhaps I didn’t give them
sufficient burn-in time, so I will reserve
final judgment until later.
As an aside, one of my best friends from
college was visiting from California during
my auditioning of the AS products. Andy is
not an audiophile, and owns stereo equipment
that is probably more than 25 years old. He
doesn’t know any of the audiophile jargon
either. He is a music lover though, and
regularly attends concerts. Andy hadn’t
heard my system in a number of years, which
has substantially changed during that time.
I played various musical selections for
about an hour and a half to demonstrate what
a high-end system sounds like. After the
first few notes of the first selection, Andy
closed his eyes and uttered a few oohs and
ahs every so often. After the listening
session, Andy said that the sound was rich
and detailed, and that he heard only the
music and not the equipment. He further
noted that while listening, he felt like he
was “right there.” I told Andy that he hit
the nail on the head. I replied that for me,
the ultimate goal of a high end audio system
is the ability for that system to transport
you to the recording venue, whether it is a
sound studio or a live venue. If the system
cannot achieve that result, the second best
goal would be if the system transports the
performers to the listener’s room. Any
lesser result means I’m listening to a
electronic system which is not really
high-end for me. Other audiophiles may have
different goals for high-end sound, but the
two goals I stated above are the most
important for me, because I am enjoying the
performance and the musical message instead
of the equipment.
What impressed me most about the Audio
Sensibility cables is how they rendered the
most natural presentation of music to date
in my system, regardless of the type of
music, whether it is rock, folk, classical,
or jazz, everything sounded almost like real
music. That’s my statement, and I’m sticking
to it. In fact, I’m buying the whole kit-n’-kaboodle.
With a 30 day return policy – for those
willing to audition Audio Sensibility
cables, I hope they come away with the same
sonic joy that I experienced. I give a
strong recommendation for audition. Until
next time, I wish you happy listening.

About
the Author
Hello faithful Stereo Times readers. My name
is Paul Mah, and I am a new writer for this
online e-zine. I reside in New York City,
and am a member of several area audio clubs.
As the heading indicates, my aim is to
inform you about audio products which I
believe represents “value added” relative to
its retail price, or matches the performance
level of more expensive components. Or, as
that well-worn phrase aptly states, I will
be auditioning “bang for the buck” audio
products.
I am a music lover first and foremost.
Excellent sounding audio equipment as a
means to an end, and that end is hearing the
recreation of the emotional impact of a live
performance.
Throughout my more than three decades of
listening to high end audio (I blame my
older brother for starting me on this road
to financial ruin-- just kidding), I have
tried to approach a new piece of equipment
with the notion that I will listen using a
relative standard of neutrality, though my
own preference is for a warmer sound. I say
relative neutrality because I do not own
equipment for objective measuring. Frankly,
I do not care to record whether or not an
audio component shows an absolute flat
response curve (though I believe that’s not
possible). I let my ears and brain determine
whether or not an audio component falls
within my subjective definition of relative
neutrality.
I think I have written enough for you to get
a basic understanding of my listening
criteria.
Specifications:
RCA interconnect pricing: Impact OCC copper
1.0 meter length, with locking connectors;
$129 pair.
Speaker cable pricing: Testament OCC copper
8.2 ft with Audioquest copper spade
connectors; $369
single-wire pair. AS offers a wide selection
of spades and banana plugs from Audioquest,
Cardas, Furutech, WBT, and others for use
with single-wire or bi-wire speaker cable
applications.
Digital S/PDIF interconnect pricing:
Statement OCC silver 1.5 meter length, with
Furutech OCC copper plugs and 303 stainless
steel connector shells,
$199.
Company Information:
Audio Sensibility
Steven Huang, President
Address: Toronto, Ontario, Canada
Telephone: 416-953-8898
Email:
sales@audiosensibility.com
Website:
http://www.audiosensibility.com

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